Category Archives: Industry Advice

Flooring professional and client discussing flooring order

How To Start A Flooring Business

Starting a flooring business is an exciting adventure! We know from experience that working in the flooring industry can be very rewarding. If you are just at the beginning of your flooring career we hope that this blog post can help give you the tools you need to make important decisions. While this blog postRead More

How To Bid On Commercial Flooring Jobs

Bidding on commercial flooring jobs can be a tricky business. With large-scale jobs, prospects can be exacting in their needs and expectations. With our decades of experience in the flooring industry we know that commercial flooring businesses have unique needs for every job. We want to make it easier for you to win more jobsRead More

running a successful flooring business in 2021 and beyond

Running A Successful Flooring Business Made Easier

Competition for new customers has never been higher. Now people are turning to saving their money for vacations, nights out, and new adventures, fewer are looking to spend money renovating their home. With this competition in mind, how are you going to grow into a successful flooring business? Using our decades of experience, we’ve gotRead More

how do I get more floor leads? learn from RollMaster software experts

How Do I Get More Floor Leads?

Now that the economy is reopening and people are preparing to save their pennies for things like travel and restaurants, the competition for flooring leads is about to explode. With fewer people shopping for home improvements, you may be asking yourself: how do I get more floor leads? The flooring experts at RollMaster have toolsRead More

floor covering dealers can impress clients with great service

Floor Covering Dealers: Are You Providing Excellent Customer Service?

Floor covering dealers all have one thing in common, no matter their business size: their customers make their business! Providing great customer service doesn’t’ just make your clients happy, it makes them much more likely to give you glowing reviews. Having excellent customer service doesn’t mean that your business is perfect, but that whenever anythingRead More

Q2 2021 State of the Flooring Industry

By Dev O’ReillyAdditional content by Kelly Oechslin It’s not all gloomy news for the flooring industry this quarter as the world begins to return to normal after the pandemic. People are beginning to get vaccinated and the US economy and attitude is doing better, but it’s not yet enough to bring the flooring industry backRead More

Flooring store seo tips

SEO And Your Flooring Store: What You Need to Know

By Samuel Greenberg Table of Contents First of All: What is SEO? Why Is SEO Important for Flooring Dealers? How Does Google Rank Search Results? How to Optimize Your Flooring Site: Best Practices Optimize for Specific Keyword Searches Create Meaningful Blog Content Provide an Excellent User Experience Harness the Power of Google My Business OptimizeRead More

Dev O'Reilly headshot

Looking Forward into 2021 and Beyond for the Flooring Industry

From the Desk of Dev O’Reilly: The pandemic has changed the retail landscape significantly. Consumers are smarter and demand job information as well as project transparency. No one will tolerate silence once an agreement has been signed. Retail clients demand additional services, i.e., quick and easy delivery and returns, as well as the ability toRead More

Running a sales analysis can help find profit leaks

Sales Analysis Can Actually Boost Your Business Profits

Many aspects of your flooring business combine together to either increase or decrease your profits. When you have proper budgeting, job costing, and regularly run sales analysis, you can see flaws that cause profit leakage.  What is profit Leakage? Profit leakage is when an inefficiency, flaw, or mistake culminates in a job netting your businessRead More

How To Use Barcodes For Inventory | Android barcode scanner

How To Use Barcodes For Massive Inventory Improvements

A disorganized warehouse can create huge problems and costly errors for flooring businesses. Although it may feel like the warehouse is just one component of your business, it feeds into other critical functions. Not knowing exactly how much product you have can lead to problems for your sales staff and installation down the line. GettingRead More

Business Insights screenshot on laptop and mobile

Essential Business Insights to Track for Flooring Company Success

One of the quickest ways to gain more profit for your business is to lower your costs. But we know this isn’t the easiest thing to do! When you’re able to quickly and easily gain business insights on a granular level, you’ll be better able to find profit leaking holes.  Gain Business Insights With DataRead More

Rollmaster digital marketing hub screenshot on laptop.

How to Grow Flooring Online Sales With Digital Marketing

2020 in particular has proven to many of us that the ability to be flexible in how (and where!) you’re meeting your clients is key! With many stores required to close their sales floor for weeks or months, the only place you could reach new clients was digitally.  Creating flooring online sales requires a fewRead More

Flooring software icons screenshot on tablet

Three Ways Flooring Companies can Save Time and Money

Investing in software can help flooring companies grow to new heights, but did you know that it can also unlock lots of valuable time? Flooring business-specific software makes running and operating your business quicker and easier by creating solution-based efficiencies. ARE INEFFICIENT PROGRAMS WASTING YOUR STAFF’S TIME (AND YOUR MONEY)? If you’re utilizing different softwareRead More

Road map with a red pin

How To Make Your Flooring Company More Profitable

Flooring Experts Share Tips You Need to Know to Boost Efficiency RollMaster Flooring Software is made for flooring professionals by flooring professionals. Our team spends every day in flooring stores of all kinds and sizes. From small mom and pop shops to huge multi-store operations, we know how to make every department of your flooringRead More

Text message on smart phone

How To Make Your Installation Process More Efficient To Save Your Business Money

Owners and managers of flooring businesses know just how valuable it is to make their business run as smoothly and efficiently as possible. From boosting sales to cleaning up their inventory process, running a tight ship helps your business make more money! The installation team is one of the most crucial in flooring businesses. They’reRead More

Collage photo of women in flooring

Women in Flooring

March is women’s history month! This month we wanted to take the time to highlight just some of the amazing women who are pushing the flooring industry to new heights, and encourage women who are new to the industry. We asked a few leading women in flooring about their experiences to help shed light onRead More

Brandon Pindell of Rollmaster headshot

The Road to RollMaster: Brandon Pindell

Before joining the RollMaster team, I worked in the flooring industry for nearly a decade. My flooring journey began at Empire Carpet. I started out in their now non-existent home improvement division, then became a Training Manager for their warehouse using their proprietary software. Discovering Which Software Works After leaving Empire Carpet, I worked myRead More

Woman browsing flooring samples

Six Elements to Consider in Evaluating Flooring Business Software

Flooring businesses can only grow and thrive when they have the information they need to make informed decisions. You can’t analyze data that you don’t have, afterall. Investing in flooring industry specific software that delivers operational data and analytics allows flooring professionals to make informed decisions that will grow their business. When evaluating your flooringRead More

The RMCloud enables mobile; mobile Increases revenue on the customer side of the equation.

So, now the question is, will your flooring business be one that simply uses mobile devices for basic things like email, social media and expense management, or will it become the way you do business? Cloud computing opens the path for the mobile enterprise.  It is not hard to understand the flooring industry synergies ofRead More

Why are Flooring Businesses Moving to the Cloud?

Mobile devices have eaten into PC sales, and cloud computing gives companies what can be a cost-effective alternative to purchasing and maintaining their own hardware and software. In the last three years virtually 100% of companies buying software from us have chosen the cloud alternative. The RollMaster Cloud is an IT platform that can supportRead More

This is A New Era in the Flooring Industry

The cloud solution is not as simple as making a server available for internet remote access; the cloud is an environment, with standards, practices and redundancy designed to maximize delivery and availability.

Flooring Businesses! Let’s put all of the cards on the table!

Flooring business software is more than writing checks and keeping lists of expenses! Implementing and benefiting from flooring business management software requires an industry expert willing to partner in the effort.  Developing software “in house” is folly.  Your best choice is a flooring industry software developer. Here are a few flooring software functionality features andRead More

Flooring Businesses Should Always Avoid These Software Packages!

QuickBooks, SAP, Sage, Dynamics, Salesforce and other Generic Purpose Packages are rarely (if ever) successfully implemented in a Flooring Business!   Another Big mistake is In-House development! Flooring enterprises seeking enhanced margin control and business management software should look exclusively at the options available from the Flooring Industry software developers. Forget the generic, one sizeRead More

Ideas on Selecting Business Software for a Flooring Business

The flooring industry has an excellent group of dedicated software developers, all of whom are competent, honest and truly devoted to the flooring industry. I believe that it is important to move away from any software that is not designed specifically to meet the needs of our industry; you should find a company who understandsRead More

Today’s Landscape for Web Threats – It may be helpful to remember these methods

Here are just a few of the techniques cybercriminals commonly use to distribute malware on the web: Blackhat search engine optimization (SEO) ranks malware pages highly in search results. Social engineered click-jacking tricks users into clicking on innocent-looking webpages. Spearphishing sites mimic legitimate institutions, such as banks, in an attempt to steal account login credentials. MalvertisingRead More

RollMaster Flooring Business Software for Profitable Growth

Sell more effectively with better sales tracking and real-time visibility. With RollMaster, every step of a sale—from proposal, estimating, scheduling and emails to collaboration with colleagues—is tracked in one place, so sales stay on top of proposals and build stronger relationships with their clients. RollMaster real-time analytics, delivers information so that you can make smarterRead More

Run your flooring business more efficiently, for less

RollMaster Cloud solutions are tailored to address your flooring business needs – whatever they may be The RollMaster Cloud solution is cost-effective to purchase, deploys quickly, and delivers rapid time to value. These flooring management solutions can grow with your business, expand your business processes, and seamlessly integrate with your existing on-premise IT investments. WeRead More